SMILLEA
Lead UI Developer / UX Architect
Dublin Does Fridays
Website, WordPress CMS, iOS/Android App, Facebook app




Country: Ireland
Platform: desktop, mobile, iOS, Android
Medium: Facebook, Wordpress, iTunes, Android Store
Tools: HTML/HTML5, CSS3, jQuery, Javascript, SASS, Compass, RoR, PHP, WP, Xcode
Worked with Cybercom to develop a website, pub portal CMS, 2 iOS mobile apps and a Facebook app as components of the LVA Dublin Does Fridays (DDF) campaign. The project had 2 websites, one was the campaign website where authorities and legitimate voice of Dublin Does Fridays published all of their official DDF content. The second website was a Pub Portal, that served as a hub for over 800 publicans to login and access marketing tools to assist with the promotion of DDF in their pub.
Facebook app:
This allowed users to become a fan, checkin to their location and become a part of the DDF buzz. Once you have become a fan you were able to view a leaderboard of the current hot spots for that night by viewing the heat-map of Dublin. Find out what events that venue had running, who was there and view users feedback. All this functionality was built on top of Facebook checkin API
Desktop website:
This was a custom made WP site integrated with the Facebook syncing up with the Facebook app. The site had Dublin hotspots, what events are on over the weekend, who was spotted in Dublin during the DDF promotions, and links to download the DDF iOS and Android apps. This entire site was fully responsive and had a backend CMS.
iOS and Android Apps:
The apps sync'd with desktop and Facebook. They allowed the user to checkin to their current location so the venue could be registered on all the other DDF platforms. View heat-map of Dublin and see the most popular venues, see what events, promotions and who is there. Search for venues and the map would show you were they are, touch to get all the relevant information. Part of the application allowed the user to take a photo of them at a venue, tag friends and publish it to the application. Which was then available across all platforms.