SMILLEA

At StitcherAds (formerly Betapond) my role is to liaise with senior developers, managers, support staff to implement, design, clever and intelligent easy to use mobile/web applications making users life easier. My process involves, user analysis/behavioral studies, storybords, user-flows, wireframes, prototypes, full designs, as well as implementing the full UI across all platforms. 

Even though UI is always based on the project requirements, these processes continuously evolve. This is why I love my job. As a co-founder at Betapond I've helped build up the company to what it is today, we are always one step ahead of the competition which means I always keep up with the latest languages and technologies such as jQuery, jQuery Mobile, Javascript, HTML5, CSS3, MVC/Ruby on Rials, SASS, Compass and Bootstrap. Every project we work on is different; this allows me to grow as a UI/UX developer always learning. Rapid prototyping allowed me to work with Backbone, Node, Angular, Coffee script, JST, Facebook Graph/Ads, Wordpress, iOS, Heroku, Github, AWS, Analytics, Handlebars, mobile application UI/UX. 

Developing applications using a huge variety of technologies and languages has helped me become a better UI developer and UX strategist. Understanding how these languages work together helps me communicate to co-developers with requirements efficiently and effectively.

I have designed, implemented, refined applications from mobile, tablet, desktop, iOS, right up to leading edge statistical data driven Facebook applications during my career. Every day is different, with the ever emerging mobile market. So I always keep up to date with the latest UI design patterns, UX research, social media application standards, usability, accessibility, mobile/tablet technology and location based services. Everything I have learned along with SEO, web analytics, online marketing strategies, Facebook marketing strategies helps me build scalable successful applications for every device.